Koteret Public Relations has been the public relations and marketing communication service provider for SAP Group in Israel since 2006, including our R&D center (SAP Labs) and marketing and sales arm (SAP Israel).

Koteret helps us in all aspects of our relations with the media, from exposure planning and preparing appearances on various topics (including the design, implementation and follow-up of an annual master plan) as well as in handling
crises and unplanned events and their associated public relations. Koteret is also connected to our global communication channels, receive material produced by worldwide SAP. In this way, Koteret practically serves as the local arm of our global media department.

Throughout our time together, the Koteret team has been a full partner of our plans and deliberations regarding public relations and communication. We regard the Koteret team as our confidants in preparing for events and it regularly contributes its perspective and insights to our decision-making processes.

We are extremely satisfied with our partnership with Koteret, including their professionalism, initiative and drive, and as mentioned above, from their being our true partner and an extension of our management team in the context of PR and
communication.